Yahoo! SEO Basics

As a beginner to SEO, Yahoo! is probably a good choice for you to target. It is one of the easier search engines to manipulate, and it is a good traffic source: You will see your work pay off.



Yahoo! cares about everything. On-page factors such as meta-tags, keyword density, readability based on various algorithms, and possibly thousands of other variables.



When optimizing for Yahoo! you also have to keep going on the off-page factors, mainly being links. Just like Google, Yahoo cares about links for their quality, as well as their quantity.